Resume

PROFESSIONAL EXPERIENCE

Content Marketer
Jackrabbit Technologies
11/2022 – 05/2025

  • Executed social media and email content and campaigns aligned with KPI-driven goals, delivering 24% annual engagement growth across primary platforms.

  • Managed and streamlined a content calendar across multiple channels, ensuring deadlines were met.

  • Planned and managed a branding campaign to name the company’s product mascots, enhancing and solidifying brand identity.

  • Developed 20+ premium content assets, boosting lead generation.

  • Produced and hosted a podcast to support brand recognition of their latest software product.

  • Led the 2023 webinar program, collaborating with internal leaders and industry influencers, generating 2,500+ registrations.

Community Associate
Wooden Camera + Creative Solutions
02/2021 – 11/2022

  • Managed social communities and content across platforms, driving a 17% increase in net new followers.

  • Produced paid/organic content including posts, email campaigns, and blogs.

  • Built and maintained relationships with influencers and brand ambassadors.

  • Reported on community trends, analytics, and social performance to guide strategy.

Freelance Social Media Manager
Total PR
01/2020 – 08/2021

  • Created, edited, and scheduled content tailored to each client’s brand and goals.

  • Served as Community Manager for multiple client accounts, managing engagement and audience interactions.

  • Acted as admin for client social media channels, overseeing messaging, moderation, and platform upkeep.

SKILLS

Social & Community Management:

Sprout Social, Falcon.io, Hubspot Marketing Cloud, Content Moderation, Marketing and Content Conversion Funnels, Community Engagement

Content Creation:

Copywriting, Editing, SEO Optimization, Canva, Videography, Adobe Premiere, Premier Rush, Audition, Photoshop, Capcut

Web & Email:

WordPress, Mailchimp, HubSpot, Salesforce Marketing Cloud

Analytics & Collaboration:

Google Analytics, Google Workspace, Microsoft Office, ClickUp, Analytic Reporting, Written and Verbal Communication, Slack

AI Tools:

ChatGPT, Claude + AI Content Development Tools

EDUCATION

B.A. Radio, Television & Film
University of North Texas | 2017

CERTIFICATIONS

Professional Scrum Master I — Scrum.org

Advanced Content Marketing — LinkedIn

Download a Copy