Resume
PROFESSIONAL EXPERIENCE
Freelance Full-Stack Marketer
01/2020 – Present
Developed multi-platform content strategies tailored to client brands, audiences, and marketing goals.
Managed content calendars, publishing, community engagement, and account moderation across client channels.
Improved content workflows to maintain brand consistency and streamline production.
Content Marketer
Jackrabbit Technologies
11/2022 – 05/2025
Executed social media and email content and campaigns aligned with KPI-driven goals, delivering 24% annual engagement growth across primary platforms.
Managed and streamlined a content calendar across multiple channels, ensuring deadlines were met.
Planned and managed a branding campaign to name the company’s product mascots, enhancing and solidifying brand identity.
Developed 20+ premium content assets, boosting lead generation.
Produced and hosted a podcast to support brand recognition of their latest software product.
Led the 2023 webinar program, collaborating with internal leaders and industry influencers, generating 2,500+ registrations.
Community Associate
Wooden Camera + Creative Solutions
02/2021 – 11/2022
Managed social communities and content across platforms, driving a 17% increase in net new followers.
Produced paid/organic content including posts, email campaigns, and blogs.
Built and maintained relationships with influencers and brand ambassadors.
Reported on community trends, analytics, and social performance to guide strategy.
SKILLS
Social & Community Management:
Sprout Social, Falcon.io, Hubspot Marketing Cloud, Content Moderation, Marketing and Content Conversion Funnels, Community Engagement
Content Creation:
Copywriting, Editing, SEO Optimization, Canva, Videography, Adobe Premiere, Premier Rush, Audition, Photoshop, CapCut
Web & Email:
WordPress, Mailchimp, HubSpot, Salesforce Marketing Cloud
Analytics & Collaboration:
Google Analytics, Google Workspace, Microsoft Office, ClickUp, Analytic Reporting, Written and Verbal Communication, Slack
AI Tools:
ChatGPT, Claude + AI Content Development Tools
EDUCATION
B.A. Radio, Television & Film
University of North Texas | 2017
CERTIFICATIONS
Professional Scrum Master I — Scrum.org
Advanced Content Marketing — LinkedIn